New Holland

New Holland Agriculture—a prominent brand under CNH Industrial—began its journey in India in 1998 with the launch of its first 70 HP tractor. Since then, the company has steadily grown into a trusted name in Indian agriculture, offering a wide range of technologically advanced machinery that supports modern and efficient farming. Its diverse portfolio includes tractors from 20 to 110 HP, combine harvesters, balers, and other precision farming solutions that cater to the evolving needs of Indian farmers.

With an extensive network of over 470 dealers and more than 1,000 customer touchpoints across the country, New Holland has successfully built a strong foundation of trust and accessibility. To date, it has sold over 650,000 tractors in both domestic and international markets, reflecting its widespread acceptance and reliability.

New Holland places a strong focus on regional expansion, especially in agriculturally rich states like Rajasthan, where it continues to strengthen its market presence. The brand is also known for its after-sales support, training programs, and farmer-first approach. With innovation at its core, New Holland remains committed to empowering farmers with sustainable, high-performance equipment that enhances productivity and transforms Indian agriculture for the better.